
Global VIP Services + Premier Passports
Two passport and visa brands on one design system, with a checkout that pays, ships, and files itself.
Matthew Smith · Chicago, IL
Six years of marketing across social, content, paid social, and SEO. These days I build the systems too: payments, carrier APIs, multilingual sites, and the automation underneath them.

Two passport and visa brands on one design system, with a checkout that pays, ships, and files itself.

A product that turns a short-form video link into designed, post-ready cover images.

My consultancy, and the lead pipeline I built to feed it.

A full rebuild for a Chicago union-side labor firm that has been practising since 1963.
Meta campaigns that held zero vacancy across four residential properties, and the creative production to feed them.
50M views and 79K followers in three months for a consumer hardware startup, converted into $150K of Kickstarter backing at 200% of goal.
Sites built and shipped end to end, with the schema, redirects, and technical work underneath them.
Production automation built with Claude Code: payments, carrier APIs, order ledgers, and vision-scored lead pipelines.